While the support from numerous A-list celebrities expedited the nonfungible token (NFT) boom of 2021 and 2022, some promoted unvetted projects to fans without knowing if they were legitimate or scams. The practice retains its popularity in 2023 as markets recover.

In the promotion, Danis tweeted out a digital image with a website URL, which, according to Coffeezilla, “literally spells out S.C.A.M.” A further investigation from Cointelegraph shows that the website was newly created on Feb. 1, 2023 — an important clue to check when checking the credibility of new projects.

SourzNFT FAQ highlighting that no users can get the NFTs. Source: sourznft.com (CoffeeZilla)
A webpage showcasing crypto projects previously promoted by MMA fighter Dillon Danis. Source: sourznft.com (CoffeeZilla)